Choose American Flooring & Bath for Your Hardwood Installation Hardwood floors are manufactured from timber which is cut into planks designed to be laid into your floor. This differentiates hardwood from laminate which uses an image or vinyl which is plastic. Hardwood floors are desnse and durable in its natural material which will add beautiful decor to your home. Costs of materials may very, so if you are still unsure which product looks best for your price, you are welcome to give us a call to consult installation with you. As experienced St. Louis flooring contractors, we can explain the difference in texture and prices. With our knowledge and experience, we will have guide you to a beautiful new floor in to time.